Reviews on video lectures -II
Reviews on video lectures:
2/.Difference between newspaper and magazine
https://www.youtube.com/watch?v=yAhdkOZbjBg
Definition:
Headlines are basically anything to write news, article for the nature of its meaning, which is written in big words and in one line is known as "Headlines". Headlines are also make to catch the attention of a reader. Headlines are written by "Sub-Editor" in our newspaper world which are also used to catch the attention of a reader to read the headline.
There are many different ways to write a headline but now I will tell you about its types and functions of headlines and how we can write headlines?
Functions of Headlines:
1/. The first function of headline is that it presents the sense of news, its meaning and what is present in this news?
2/. The second function of headline is that it catches attention of a reader.
3/. The third of function of headline is that the words of headline is tells us about the value
Of news and it helps us in making the layout of Newspaper.
We can divide the structure of headlines into two parts, the first is "primary part" and the other is "secondary part".
Primary Part: It means that it is a part which catches the attention of a reader and involves in the sense of news and gives the basic information.
Secondary Part: The work of secondary part is that it supports the headlines and it gives the additional information and it also helps in making the layout.
· These are important rules:
1/. The first rule of writing a headline is that the headline is must be written in "Present Tense".
2/. The second rule of writing a headline is that headline is must be written in "Active Voice Sentences".
3/. The third rule of writing a headline is that we can't use these words like "And, The" because it takes more space in our headline, that's why we can use "," in place of these words.
Except these there are many other rules of Headline writing which are given below.
· The first rule of headline writing is that before you write a headline, you must have to read and understand the news carefully.
· The second rule of headline writing is that you must have to know that who your reader is. It means, he is a student, he is a University student or he is a labor?
· The third rule of headline writingis that you must have to know that what is the tone of your news is? Tone means, this is Press Conference news, Sports news or bad news and headlines are also made in accordance of tone.
https://www.youtube.com/watch?v=A3GHa7RFEVU
There are many people in our society who don't know about the difference between newspaper and magazine, and I was one of them because my concepts were not clear about the difference between newspaper and magazine but then I watched Sir Sangi's lecture which is uploaded on YouTube. This lecture was very useful and informative.
Now I will share my review and tell you that what the difference between Newspaper and Magazine is.
Difference between Newspaper andMagazine:
Newspaper:
In the newspaper, there is always current news information regarding either current situation of Pakistanor global world, there is short articles in newspaper. NEWSPAPER will always provide you general information about current matters, every common man can read and understand it.
And there are some points about Newspaper which are given below
1/. Mostly Newspapers are published on daily basis.
2/. The writing style of every Newspaper is formal.
3/. Newspaper is very cheap in price.
4/. In Newspaper, the current issues are published.
5/. Newspaper contain relatively short news and article.
MAGAZINE:
It is one of the great source of information in the shape of entertainment, because magazine press utilize the picture form in order to attract the reader’s mind , mostly it is published weekly or monthly and target the specific client, they used informal language mostly they use idiomatic words and along with lots of pictures.
Magazine's paper is concerned with sterling quality. Quality of pictures is used here because to attract the attention of reader so that readers can read full paragraph.
There is low frequency of publication, even most of the time it is published after six months or year. There is fun always to attract the readers, there is scope of entertainment, May not have large staff.
And there are many points about Magazines which are given below.
1/. The language of magazine is informal with lots of pictures and different layouts.
2/. Magazines are published either weekly or monthly.
3/. Magazines contain fashion, health, food recipes, and full of entertainment.
4/. For write a magazine it is important that, the person must have a creative mind and innovative skills, because they may help in producing a master piece.
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Ur name, roll No, and class are missing in text file.
(Waseem Akram - 2kk18-/mc165)
On fifth assignment at least u should know how to send an assignment.
DO not send again
Video Title: Scope of Translation
https://www.youtube.com/watch?v=LkjX8MrKVMo
This lecture is about the scope of translation, which describe some pionts concerned with translation or interpretation.
Here are learning’s of this lecture.
· What is translation?
· Importance of translation?
· Where translators are employed?
· Role of translation in media.
· Historical value of translator and translation.
· Role of translation in development of languages, arts, society, literature e and culture
Here are some major point of lecture.
· Interpretation of texts from one (source) language to another (target) language is called translation.
Importance and scope of translation
· Translators are required all over the world in different institution and multinational companies.
· Translators are also employed in publishing house.
· In media houses 60% stuff published after translation.
· News agencies provide news in English therefore every media house have job of translator.
· Translation helps to develope the language and enables the reader to understand new culture and linguistic environment.
· Earlier Translator was regarded like ministers.
· Translators are also required to translate multimedia content. Like dubbing of movies, documentaries and videos.
· In underdeveloped countries stuff is translated from international languages to local languages.
· Translators are employed for delegations of private companies or government to make flow communication.
· Historically, translators were considered as other ministers of king so they can communicate with new coming merchants and peoples.
· Most of the knowledge is not belongs only to one language but translated from different languages. As in ressence movement a large number of books translated in Europe which left the impacts over society, and culture.
· More than 26000 languages are spoken in the world. But those are endangered which has no alphabet and script and those for which no developmental work is done.
Significance & relevance of translation.
· Significance and relevance in our daily life is too essential and multidimensional. It helps to understand the art, science, literature, social science, education business philosophy and politics.
· Toady translation is considered as socio cultural bridge between countries and communities.
Translators are mediators between source language and target language.
Globalization, inflow of Multinational companies has increased requirement of translators both in public and private sectors.
This lecture is about the Editing, importance and its 4 principles.
Here are learnings of this lecture.
· What is Editing?
https://www.youtube.com/watch?v=tz2XO6YVV-Q
· Importance
It helps to recognize And manage the content and convey the message.
· There are 4 principle of editing
1. Technical
2. Content
3. Fact Checking
4. Additional Info.
Major points of Lecture.
· Editing helps to recognize And manage the content and convey the message.
· Most media houses and editors in the world use the AP associated press style of editing.
· Technical part of editing consists Tone, flow, spellings economy of words, Grammar, Punctuation. I n begin of the editing these things are checked.
· Content Fact checking consists tracing of days, Date, geography, month, situation and presentation. Or writing piece conveying its message.
· Clarity of idea and Paragraph management also occurs in this step.
· Checking attribution and excluding misleading information.
· Format consists which genre it is, how it should start or how its intro is written, develop and end or conclusion. How it is organized professionally?
· Additional Info
· Cross checking of tone behavior ,flow, grammar , fact checking, objectivity, policy, law.
· Words, phrases prose’s or poets should be right.
· Word or sentences that reveal Racism should be cut off.
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Javeed Ali Roll No: 2k18/mc/70
Bushra Naeem 2k18/MC/169.
TOPIC # 1:
How to find internships?
What is internship?
Internship is the position of the student who works in an organization, sometimes without pay, in order to gain work experience or satisfy requirements for a qualification.
How to get an internship?
Firstly, think about the skills and experience you currently possess, and which positions you might be a good fit for based on that information. The most common misconceptions must apply to every position of internship that catches their eyes.
Ways to find internship.
A few ways to narrow down which internships are right for you:
· Everything is for you.
· Your skills.
· Experience.
· Your major subject.
· Identify transferable skills.
· Explore your interests.
· Start small.
· Visit job sites.
· Use your university’s career Resources.
· Leverage Your Network.
· Contact Companies Directly.
*CONSIDER YOUR EXPERIENCE: Your previous work experience. A student working at a campus newspaper might consider a journalism internship, while a student who tutors for a statistics class may want to look at data science internships.
*THINK ABOUT YOUR SKILLS: Look up for your major.
*IDENTIFY TRANSFERABLE SKILLS: Skills that help you succeed in school or in the student organizations you participate in such as organization, critical thinking and time management will all be useful in the working world.
Some quick research should reveal which jobs require these skills.
*EXPLORE YOUR INTERESTS: With how much time you spend at work, you want to make sure you enjoy it! Write down a few career fields that interest you, and search internships in those areas.
*START SMALL: Start by exploring small local organizations, groups affiliated with your school or volunteer work in order to bolster your resume.
*KNOW WHERE TO LOOK: Only you have a more concrete idea of which internships would be the right fit, it’s time to see what’s out there! Here’s how you can do that.
*VISIT JOB SITES: Websites, so you ‘re bound to find something that’s right for you. You can search for the internship titles you’re interested in, and narrow results down by location, size, industry, company ratings and more.
*TAKE ADVANTAGE OF SOCIAL MEDIA: Make sure you follow companies you’d love to work for. Most organizations nowadays post information about available internships on their social media profiles.
*GO TO JOB FAIRS: Career and internship fairs can also be invaluable, as they allow you to connect face-to-face with hiring decision –makers. Go late to the event to get more time with hiring managers.
*CONNECT COMPANIES DIRECTLY: If you have a dream company in mind, but they don’t have any relevant internships, you can always try writing them a letter of interest in hopes that they will either contact you when one opens or even create a new one for you. It’s more of a longshot than applying directly, but you’ll never know if you don’t try.
TOPIC # 2: How to write headlines?
What is headline?
Headline is a collection of words that give the meaning and essence of the content to catch the attention of the readers. It is at the top of the content having distinct writing style and font size.
What are the functions of headlines?
1) First and foremost, function of the headline is to give the meaning, essence and reflecting the genre of content.
2) To grab the attention of readers.
3) To portray the importance of the news through the way of writing.
4) It helps to draw the layout of the newspaper.
Structure of Headline
The structure of the headline can be divided into two parts i.e. primary and secondary part.
Primary part
The part of a headline that helps to grab the attention, provides most important facts and figures and gives the essence of the content. Usually it has bigger font size then the secondary part.
Secondary part
The secondary part of headline supports the primary part and give the additional information of the news. The functions of the secondary part are to supplement and support the primary part, helps in formatting layout and give additional information of the news. The secondary part of the headline should be written in a way that holds the attention of the reader.
Types of Headlines
There are many types of headline on the basis of layout of newspaper, writing style and designs.
Streamer/ Main Lead
The form of headline that cover complete eight columns of the page in newspaper. It is called banner lead or main lead.
Anchor lead
A news of five or eight columns at the bottom of page is called anchor lead.
Super Lead
According to the layout of newspaper, the super lead is first news. It the most important news after the main lead. It is left to the name plate; it may be comprised of five to three columns.
Hammer, Kicker and Tripod
Hammer is word that hits the mind of the reader as a hammer. It may be consisting of two words, to give the meaning of the headline. Kicker is the collection of the words that are at the top of the main headline. The kicker is written in small font size while the hammer is written in the bigger and the broader size. Tripod is the detailed information of headline that supports the news as a tripod.
News writing
There are several rules for news writing.
Before writing news first you should read the article thoroughly and understand it.
Know your readers for whom you want to write, weather they are students, labor or public.
Understand the tone or the nature of news.
Rules for writing news Headline
In English newspaper headline is written in present tense and active voice is followed, rarely headlines are written in passive voice. While writing headline in English articles (a, the, (conjunction; and)) are avoided instead of its comma is used and proper noun is used instead of pronoun.
In headline 3Ps are most important: precise, provoking and personalized.
Precise: Headline should be short and give complete sense.
Provoking: The news should initiate reader to critically analyze the issue.
Personalized: It means your creativity and your wisdom should be reflected by the news. It does not mean that you should add your point of views in the news.
Also mind the tone of the news while writing headline. If the news is straight writing a straight headline, if it is the news of celebration or of morn you should write it regarding its tone.
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Review of two videos at least 300 words for each was required. This is only one video review
Paragraphing not observed.
Youmna Ramzan
Roll no: 2k18/MC/166
Assignment: Review of Video lecture
Newspaper & Magazine:
Newspaper could also be a publication which is published or issued at regular intervals of some time. If we glance back within the days when Newspapers were precious so as that they were usually issued Daily or weekly & more often semi-weekly (twice a week) & monthly. Newspapers are usually printed on low-price sheets that’s why newspapers were and still are cheap than a Magazine. Newspapers mostly contain current news and articles are short, with relevant and to the aim information. Language within the newspaper is formal , mostly. The pattern or design of newspaper isn't attractive or eye catching. .It is ruled toward a general audience will get news about politics, crime, wars, economics -just about anything that might interest a general reader. In view of historical background of Newspapers; Newspapers were printed on cheap paper, "newsprint", that attended degrade fairly quickly. By the 20 th century, magazines were increasingly printed on clay coated paper. Newpaper prefers “Clay Coated Papers “ for newsprint for printing of photographs and other kinds of illustrations, especially color illustrations. If we mention Magazines, magazines are published weekly month and more often yearly. Magazines have more eye-catching designs and have bigger pictures of fashion wears, cooking, tourism spots, etc as compared to newspapers. Magazines are more costly than newspapers. Magazines have long articles with the introduction of writer and have different topics of articles as compared to newspapers. They contain information about technology, new devices, new fashion wears, cars, tourism spots, etc. Pakistan’s hottest magazines were The Herald & Newsline Magazine, they published their last edition back in 2018-19 . But you will find it online .
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Always write ur name and roll No here in the text file.
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Reviews on video Lecture:
[Name and roll No are added]
Damesha Basit Khan - BS part 3 - 172
Difference Between Newspaper & Magazine
Newspaper and magazine both had the same aim, purpose and features. Newspaper had short articles on current news or political issues while the magazine had long article in a variety of subject. Both are belongs from same field and had similar work, keep the audience updated.
Magazine: Magazine is a periodic publication that content information on different subjects such as fashion, sports, health, technology, and finance. The magazine may not be published frequently they can be weekly or monthly both, Magazine was informal with lots of picture and had different layout which was becomes cause of attraction. The writing is also based on a person’s opinion but not so much of facts.
Magazine have specific content such as fashion, medicine and sports with long article, magazine targeted the specific audience based on information being provided.Magazine have a complex design with an aim of catching the reader’s eye, they are quite more expensive then newspaper and they used high quality paper in a large number another thing about magazine is they contain pictures of celebrities, fashionable wear and latest cars or devices. Magazine uses informal language and is fun to read. A creative flair & innovative skill may help in producing masterpieces and also in creating an everlasting impression on reader’s eye.
The language used depends to a certain extent on the objective of the magazine, literary style is generally preferred by the magazine press this was the cause of attraction. Thus magazine writing requires a different way of thinking, writing and structuring and the magazine production requires a large number of workers.
Topic # 2 : INTERNSHIP : Why It’s Important
Internship means experience, internship can be done in both ways paid or unpaid. Internship play a vital role because after complete the graduation as we go for applying a job every company asked for experience, even some profession make internship a part of their bachelor for example business we had another example of very famous profession MBBS they had 1 year house job which we can say internship of their profession.
During studies every student should done internship because it was beneficial for their future and the gained experience makes their studies more easy and understood. The student understand the difference between academic study and real life experience so it can full fill all his gaps. It help it future if, we go anywhere for job the interviewer noted from your CV that what you did ?, where you done your internship ?, from where you gain experience or from which company you had experience of work ?, your volunteer academic work ?, had you experienced of job or not ? etc. practical work background makes your based strong. Today’s Era is a competitive world so people try to done more and more internship in their student life and everyone tries to make their CV more better.
Internship gives real life exposure or can say give first hand exposure of work and real life, internship coverts your studies and understanding in a practical work it makes you social or in real life you had face many different types of people, know about different things and companies requirements. The real life experience actually helps you to know who the actual you are you know about your skills when you done some challenges or face weird things and know about peoples and companies thinking and this real life experience helps you to make you social make your sources develop make link , contact and network which was matters in real life. So in future companies found out you on your skill based and offers you and gives training and recommend you in their big projects.
[ The practical work carried under supervision of Sir Sohail Sangi
Media and Communication Department,
University of Sindh, Jamshoro, Sindh, Pakistan]
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